Event Studies Theory, Research and Policy for Planned Events
Many books exist on various aspects of event management, reflecting growing academic and professional interest, but there has not been a book written on Event Studies until now. As the event management field expands, there is a growth in demand for advanced texts, particularly with a multidisciplina...
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Amsterdam
ELSEVIER
2007
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| Series: | Events management series
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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EVENT MANAGEMENT FOR TOURISM, CULTURAL, BUSINESS AND SPORTING EVENTS 
Event studies theory, research and policy for planned events