Persuasive messages the process of influence

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Bibliographic Details
Main Author: Benoit, William L.
Other Authors: Benoit, Pamela J. 1954-
Format: Book
Published: Malden, MA Blackwell Pub. 2008
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 9781405158206 (hardcover : alk. paper) 
020 # # |a 9781405158213 (pbk. : alk. paper) 
040 # # |a DLC  |d ITMB 
090 0 0 |a HM1196  |b .B46 2008 
100 1 # |a Benoit, William L. 
245 1 0 |a Persuasive messages  |b the process of influence  |c William L. Benoit and Pamela J. Benoit 
260 # # |a Malden, MA  |b Blackwell Pub.  |c 2008 
300 # # |a xiii, 274 p.  |b ill.  |c 25 cm 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Persuasion (Psychology) 
650 # 0 |a Persuasion (Rhetoric) 
650 # 0 |a Attitude change 
650 # 0 |a Social influence 
700 1 # |a Benoit, Pamela J.  |d 1954- 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=383012 
964 # # |c BOK  |d 01 
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