Leadership brand developing customer-focused leaders to drive performance and build lasting value

Shows how branded leadership delivers unique value for firms' investors, customers, and employees - elevating market value and creating a competitive edge. This book presents a six-step process for creating leadership brand in an organization

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Bibliographic Details
Main Authors: Ulrich, Dave 1953- (Author), Smallwood, W. Norman (Author)
Format: Book
Language:English
Published: Boston Harvard Business School 2007
Subjects:
Online Access:Click Here to View Status and Holdings.
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005 202081144022
008 t2007 # 001 eng D
020 # # |a 9781422110300  |q hardback 
020 # # |a 1422110303 
040 # # |a DLC  |b eng  |c DLC  |d UiTM  |e rda 
041 0 # |a eng 
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100 1 # |a Ulrich, Dave  |d 1953-  |e author 
245 1 0 |a Leadership brand  |b developing customer-focused leaders to drive performance and build lasting value  |c Dave Ulrich, Norm Smallwood 
264 # 1 |a Boston  |b Harvard Business School  |c 2007 
264 # 4 |c ©2007 
300 # # |a xiv,270 pages  |c 24 cm 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
504 # # |a Includes bibliographical references (p. 241-247) and index 
520 # # |a Shows how branded leadership delivers unique value for firms' investors, customers, and employees - elevating market value and creating a competitive edge. This book presents a six-step process for creating leadership brand in an organization 
650 # 0 |a Organizational learning 
650 # 0 |a Leadership 
650 # 0 |a Executive coaching 
700 1 # |a Smallwood, W. Norman  |e author 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=382694 
964 # # |c BOK  |d 01