Branding governance a participatory approach to the brand building process
Saved in:
Main Author: | Ind, Nicholas |
---|---|
Other Authors: | Bjerke, Rune |
Format: | Book |
Published: |
Chichester, England
John Wiley & Sons
2007
|
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Brand royalty how the world's top 100 brands thrive & survive
by: Haig, Matt
Published: (2006) -
Living brands collaboration + innovation = customer fascination
by: Nadeau, Raymond
Published: (2007) -
Brands
by: Danesi, Marcel 1946-
Published: (2006) -
What is branding?
by: Healey, Matthew
Published: (2008) -
Brand sense how to build powerful brands through touch, taste, smell, sight & sound
by: Lindstrom, Martin
Published: (2005)