SPORT Marketing
"Sport Marketing, Third Edition", the latest version of the leading sport marketing text, directs students to a better understanding of the theoretical backbone that makes sport marketing such a unique and vibrant subject to study. The text has been thoroughly updated with a comprehensive...
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| Main Authors: | , , |
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| Format: | Book |
| Language: | English |
| Published: |
Champaign, IL
Human Kinetics
2007
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| Edition: | Third edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Sport marketing