Why Customers DON'T DO what they're SUPPOSED to do and what TO DO about it.
"One of the better and more useful-and unique-books on selling."-Booklist Fournies ignores gimmicks and tricks to show specific actions that will dramatically raise the odds of customers' doing the "buying things"-and placing the order. Practical strategies for getting the b...
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Main Author: | Fournies, Ferdinand F. (Author) |
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Format: | Book |
Language: | English |
Published: |
New York
McGraw-Hill
2007
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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