Public relations a values-driven approach
Maintaining the intriguing and effective features of Public Relations: A Values-Driven Approach, the Cases Edition offers case studies with discussion questions to convey the excitement and challenges of real-world public relations. Mixing positive examples with public relations activities gone awry...
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| Format: | Book |
| Language: | English |
| Published: |
Boston
Pearson/Allyn & Bacon
2007
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| Edition: | 3rd ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Public relations a values-driven approach