McQuail's mass communication theory

With over 125,000 copies sold, McQuail's Mass Communication Theory has been the benchmark for studying media and communication for more than 25 years. It remains the most authoritative and comprehensive introduction to the field and offers unmatched coverage of the research literature. It cover...

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Bibliographic Details
Main Author: McQuail, Denis (Author)
Format: Book
Language:English
Published: Thousand Oaks, Calif. Sage Publications 2005
London
Edition:5th ed.
Subjects:
Online Access:Click Here to View Status and Holdings.
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