Strategic management and business policy concepts
For undergraduate strategy/strategic management courses. Wheelen and Hunger takes a unique approach to helping students synthesize all of the factors of the strategic process through a student friendly Strategic Management Model.
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| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, N.J.
Pearson/Prentice Hall
2005
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| Edition: | 10th ed. |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Strategic management and business policy