Consumer behavior building marketing strategy
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Main Author: | Hawkins, Del I |
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Other Authors: | Best, Roger J, Coney, Kenneth A |
Format: | Unknown |
Published: |
Boston
McGraw-Hill
2004
|
Edition: | 9th ed |
Series: | McGraw-Hill/Irwin series in marketing
|
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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