Kellogg on branding the marketing faculty of the Kellogg School of Management

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Bibliographic Details
Corporate Author:	Kellogg School of Management
Other Authors:	Tybout, Alice M, Calkins, Tim
Format:	Unknown
Published:	Hoboken, N.J. Wiley 2005
Subjects:	Brand name products > Marketing Brand name products Customer relations > Management Brand name products > Management
Online Access:	Click Here to View Status and Holdings.
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