Marketing research within a changing information environment
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Main Author: | |
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Other Authors: | , |
Format: | Unknown |
Published: |
Boston
McGraw Hill/Irwin
2006
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Edition: | 3rd ed |
Series: | McGraw-Hill/Irwin series in marketing
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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020 | # | # | |a 0072830875 |
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090 | 0 | 0 | |a HF5415.2 |b .H258 2006 |
100 | 1 | # | |a Hair, Joseph F |
245 | 1 | 1 | |a Marketing research |b within a changing information environment |c Joseph F.Hair, Robert P.Bush, David J.Ortinau |
250 | # | # | |a 3rd ed |
260 | # | # | |a Boston |b McGraw Hill/Irwin |c 2006 |
300 | # | # | |a xxvii, 700 p. |b col. ill. |c 26 cm |
490 | 1 | # | |a McGraw-Hill/Irwin series in marketing |
504 | # | # | |a Includes bibliographical references (p. 669-677) and indexes |
650 | # | 0 | |a Marketing research |
700 | 1 | # | |a Bush, Robert P |
700 | # | # | |a Ortinau, David J |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=341074 |
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