Marketing research within a changing information environment

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Bibliographic Details
Main Author:	Hair, Joseph F
Other Authors:	Bush, Robert P, Ortinau, David J
Format:	Book
Published:	Boston McGraw Hill/Irwin 2006
Edition:	3rd ed
Series:	McGraw-Hill/Irwin series in marketing
Subjects:	Marketing research
Online Access:	Click Here to View Status and Holdings.
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