Brandchild remarkable insights into the minds of today's global kids and their relationship with brands

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Bibliographic Details
Main Author:	Lindstr?, Martin 1970-
Corporate Author:	Millward Brown (Firm)
Other Authors:	Seybold, Patricia B
Format:	Book
Published:	London Sterling, Va. Kogan Page 2004
Edition:	Rev. pbk. ed
Subjects:	Brand name products Advertising and children Child consumers Marketing research
Online Access:	Click Here to View Status and Holdings.
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