Marketing Concepts and Strategies
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Main Authors: | Dibb, Sally (Author), Simkin, Lyndon (Author), Pride, William M. (Author), Ferrell, O.C (Author) |
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Format: | Book |
Language: | English |
Published: |
Boston, MA
Houghton Mifflin
2006
|
Edition: | Fifth European Edition |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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