New Food Product Development From Concept to Marketplace

New Food Product Development From Concept to Marketplace

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This second edition of a best-selling text provides a comprehensive overview of the new food product development process. Stages of development are described in detail, beginning with sources of ideas and then moving through development, final screening, and introduction into the marketplace."...

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Bibliographic Details
Main Author: Fuller, Gordon W. (Author)
Format: Book
Language:English
Published: Boca Raton, FL CRC Press 2005
Edition:Second Edition
Series:CRC series in contemporary food science
Subjects:
Food > Marketing
Product management > Marketing
New products > Marketing
Food > Research
Food industry and trade > Technological innovations
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