Marketing
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| Format: | Book |
| Published: |
London
published on behalf of the Institute of Practitioners in Advertising [by] Business Publications
1964
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| Edition: | 2nd ed., revised and edited |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xi, 187 p. 22 cm |
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| ISBN: | T000009031 |
Marketing for managers the practical man's guide to a complex subject