From knowledge to intelligence creating competitive advantage in the next economy

From knowledge to intelligence creating competitive advantage in the next economy

In the New Economy, intelligence will be essential for firms to gain competitive advantage-not just information or knowledge. Competitive intelligence, or the strategic gathering of knowledge about competitors, climate, trends, new products, has a long and successful history of generating competitiv...

Full description

Saved in:
Bibliographic Details
Main Author: Rothberg, Helen N. (auhtor)
Other Authors: Erickson, G. Scott
Format: Book
Published: Boston Elsevier Butterworth-Heinemann 2005
©2005
Subjects:
Competition
Knowledge management
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

Internet

Click Here to View Status and Holdings.

Similar Items