Strategic marketing decisions in global markets
The focus of this text is on strategic marketing decision making in a global context
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| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
London
Thomson Learning
2005
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Strategic marketing planning
STRATEGIC MARKETING MANAGEMENT THE FRAMEWORK
MARKETING BY MATRIX 100 Practical Ways to Improve Your Strategic and Tactical Marketing
