Service management operations, strategy, and information technology

Designed for courses in service management, service operations management, or operations management. This book looks at services and the economy, the service concept and competitive strategy, and managing service operations.

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Bibliographic Details
Main Author: Fitzsimmons, James A. (Author)
Other Authors: Fitzsimmons, Mona J.
Format: Book
Language:English
Published: Boston McGraw-Hill/Irwin 2006
©2006
Edition:5th edition
Series:Irwin/McGraw-Hill series in operations and decision sciences
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Online Access:Click Here to View Status and Holdings.
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