Marketing an integrated analytical approach

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Bibliographic Details
Main Author:	Shaw, Roy Thomas 1916-
Other Authors:	Semenik, Richard J. (joint author), Williams, Robert H, Taylor, Weldon Johnson 1908-
Format:	Unknown
Published:	Cincinnati South-western Pub. Co. 1981
Edition:	4th ed
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
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