Cases in marketing management

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Bibliographic Details
Main Author:	Bursk, Edward Collins 1907-
Other Authors:	Greyser, Stephen A. (joint author)
Format:	Book
Published:	Englewood Cliffs, N.J. Prentice-Hall 1975
Edition:	2d ed
Series:	Prentice-Hall foundations of marketing series
Subjects:	Marketing > Case studies > Management
Online Access:	Click Here to View Status and Holdings.
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