International business
This classic bestseller discusses the differences faced in international environments, the overall strategies companies can take, and practical alternatives for operating abroad. Its abundance of colorful maps, strong engaging and opening cases, and classic and contemporary examples provide a balanc...
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| Main Authors: | , , |
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| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, NJ
Prentice Hall
2004
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| Edition: | 10th edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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International Business Enviroments & Operations