Managing business interfaces marketing, engineering, and manufacturing perspectives

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Bibliographic Details
Other Authors:	Eliashberg, Jehoshua, Chakravarty, Amiya K
Format:	Book
Published:	Boston Kluwer Academic Publishers 2004
Series:	International series in quantitative marketing ; 16
Subjects:	Marketing > Management Product management > Technological innovations Manufacturing industries > Technological innovations > Management Business logistics Design, Industrial > Management
Online Access:	Click Here to View Status and Holdings.
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