Strategic alliances theory and evidence
This book addresses the basic concepts and theories of collaborative strategy. It presents an introduction on the topic of alliance research. This volume goes on to suggest the economics perspectives on alliances as well as how to select the most beneficial alliance. It also presents features a sect...
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| Other Authors: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York
Oxford University Press
2004
©2004 |
| Series: | Oxford management readers
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Summary: | This book addresses the basic concepts and theories of collaborative strategy. It presents an introduction on the topic of alliance research. This volume goes on to suggest the economics perspectives on alliances as well as how to select the most beneficial alliance. It also presents features a section on real options, an important and emerging feature in the area of strategy. The concluding section introduces relational perspectives of collaborative strategy. |
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| Physical Description: | xi, 461 pages illustrations 24 cm |
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0199256551 9780199256556 |
Developing strategic alliances