Strategic and Competitive Analysis Methods and Techniques for Analyzing Business Competition
For Strategic Management courses. This book examines the techniques involved in analyzing business and competitive data and information including environmental analysis, industry analysis, competitor analysis, and temporal analysis models.
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Main Author: | Fleisher, Craig S. (Author) |
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Other Authors: | Bensoussan, Babette E. |
Format: | Book |
Language: | English |
Published: |
Upper Saddle River, N.J.
Prentice Hall
2003
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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