Electronic commerce 2004 a managerial perspective

For undergraduate and graduate courses in Electronic Commerce and Business Issues. The purpose of this #1 selling E-Commerce text is to describe the essentials of electronic commerce-how it is being conducted and managed as well as assessing its major opportunities, limitations, issues, and risks....

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Bibliographic Details
Other Authors: Turban, Efraim
Format: Unknown
Language:English
Published: Upper Saddle River, NJ Pearson Prentice Hall 2004
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