Principles of Electronic Media

Provides students with an introduction to both basic concepts and changes in the broadcasting field. This book offers students considering careers in television, radio, or the Web a grounding in the field. It encourages critical thinking on the complex issues that surround the way our culture intera...

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Bibliographic Details
Main Authors: Davie, William R. 1952- (Author), Upshaw, James R (Author)
Format: Book
Language:English
Published: Boston, MA Allyn and Bacon 2003
Subjects:
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