ESSENTIALS OF STRATEGIC MANAGEMENT

This brief book offers a short, concise explanation of the most important concepts and techniques in Strategic Management. While based on rigorous research studies, the citations and footnotes are minimal. Essentials of Strategic Management is suitable for use in corporate and executive training pro...

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Bibliographic Details
Main Author: Hunger, J. David (Author)
Other Authors: Wheelen, Thomas L.
Format: Book
Language:English
Published: New Jersey PEARSON Prentice Hall 2007
Edition:FOURTH EDITION
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Online Access:Click Here to View Status and Holdings.
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