Innovation management and new product development
INNOVATION AND NEW PRODUCT DEVELOPMENT, 2ND EDITIONInnovation Management is often treated as a series of separate specialisms, rather than an integrated task. The second edition of Paul Trott's INNOVATION MANAGEMENT AND PRODUCT DEVELOPMENT, brings together innovation management and new product...
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Harlow, England
Prentice Hall
2002
©2002 |
| Edition: | 2nd Edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Innovation Management and New Product Development