Handbook of customer satisfaction and loyalty measurement

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Bibliographic Details
Main Author: Hill, Nigel 1952-
Other Authors: Alexander, Jim
Format: Book
Published: Aldershot Gower 2000
Edition:2nd ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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LEADER 00000n a2200000 a 4501
001 wils-280438
020 # # |a 0566081946 
090 0 0 |a HF5415.335  |b .H55 2000 
100 1 # |a Hill, Nigel  |c 1952- 
245 1 0 |a Handbook of customer satisfaction and loyalty measurement  |c Nigel Hill, Jim Alexander 
250 # # |a 2nd ed 
260 # # |a Aldershot  |b Gower  |c 2000 
300 # # |a xiv, 290 p.  |b ill.  |c 26 cm 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Marketing research  |v Handbooks, manuals, etc. 
650 # 0 |a Consumer satisfaction  |v Handbooks, manuals, etc.  |x Evaluation 
700 1 # |a Alexander, Jim 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=280438 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam