Building Effective Web Sites

For any Marketing or CIS/MIS class with an introductory Web site development component. Drawing on current research, the goal of this text is to assist students to create sites that are 100% user-focused. It describes the process from planning through publishing and publicizing, all from the users p...

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Bibliographic Details
Main Author: Frost, Raymond (Author)
Other Authors: Strauss, Judy
Format: Book
Language:English
Published: Upper Saddle River, NJ Prentice Hall 2002
©2002
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