Advertising in the broadcast and cable media
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Main Author: | Heighton, Elizabeth J |
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Other Authors: | Cunningham, Don R |
Format: | Unknown |
Published: |
Belmont, Calif.
Wadsworth Pub. Co.
1984
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Edition: | 2nd ed |
Series: | Wadsworth series in mass communication
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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