Advertising theory and practice

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Bibliographic Details
Main Author:	Sandage, C. H. 1902- Charles Harold
Other Authors:	Fryburger, Vernon Ray 1918-, Rotzoll, Kim B.
Format:	Book
Published:	Homewood, Ill. R. D. Irwin 1983
Edition:	11th ed
Series:	Irwin series in marketing
Subjects:	Advertising
Online Access:	Click Here to View Status and Holdings.
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