Professional services text and cases
Features a casebook that discusses the management of professional service firms (law firms, architecture, financial services, consulting). This text includes a selection of case studies that span these industries. It is developed to demonstrate to students the challenges and opportunities attendant...
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| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Boston
McGraw- Hill
2003
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Professional services marketing