Customer Care Excellence How to Create an Effective Customer Focus
Today's consumers are sophisticated, well informed and have high expectations of the services they want to receive. They want greater choice, speed of service and convenience, and will not be 'sold to' or manipulated. Companies that do not face up to these changes will lose market sha...
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London
Kogan Page
2002
|
| Edition: | 4th Edition |
| Series: | Professional paperbacks
|
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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| 100 | 1 | # | |a Cook, Sarah |e author |
| 245 | 1 | 0 | |a Customer Care Excellence |b How to Create an Effective Customer Focus |c Sarah Cook |
| 250 | # | # | |a 4th Edition |
| 264 | # | 1 | |a London |b Kogan Page |c 2002 |
| 264 | # | 4 | |c ©2002 |
| 300 | # | # | |a vi, 248 pages |b illustrations |c 23 cm |
| 336 | # | # | |a text |2 rdacontent |
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| 490 | 1 | # | |a Professional paperbacks |
| 504 | # | # | |a Includes bibliographical references and index |
| 520 | # | # | |a Today's consumers are sophisticated, well informed and have high expectations of the services they want to receive. They want greater choice, speed of service and convenience, and will not be 'sold to' or manipulated. Companies that do not face up to these changes will lose market share. |
| 650 | # | 0 | |a Customer services |
| 650 | # | 0 | |a Customer relations |
| 650 | # | 0 | |a Consumer satisfaction |
| 650 | # | 0 | |a Total quality management |
| 840 | 0 | 0 | |a Professional paperback series |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=269124 |
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Customer care excellence how to create an effective customer focus