Customer Care Excellence How to Create an Effective Customer Focus

Today's consumers are sophisticated, well informed and have high expectations of the services they want to receive. They want greater choice, speed of service and convenience, and will not be 'sold to' or manipulated. Companies that do not face up to these changes will lose market sha...

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Bibliographic Details
Main Author: Cook, Sarah (Author)
Format: Book
Language:English
Published: London Kogan Page 2002
Edition:4th Edition
Series:Professional paperbacks
Subjects:
Online Access:Click Here to View Status and Holdings.
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