International Marketing
Now in its fourth edition this successful introduction to international marketing has been thoroughly revised, updated and developed throughout to reflect the most recent developments in today's dynamic business environment. Contemporary, engaging, and accessible, International Marketing is ess...
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| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
London
Mc Graw Hill Education
2014
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| Edition: | Fourth edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Preshipment inspection past experiences and future directions