Understanding Corporate Strategy

This concise, analytical text is ideal for a one-semester analytical strategy course on a modular degree or diploma program. Using practical examples, the author considers how organizations determine desired strategic outcomes; understand the circumstances and events affecting these outcomes and the...

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Bibliographic Details
Main Author: Thompson, John L. (Author)
Format: Book
Language:English
Published: Australia Thomson Learning 2001
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Online Access:Click Here to View Status and Holdings.
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100 1 # |a Thompson, John L.  |e author 
245 1 0 |a Understanding Corporate Strategy  |c John Thompson 
264 # 1 |a Australia  |b Thomson Learning  |c 2001 
300 # # |a xix, 610 pages  |b illustrations  |c 23 cm. 
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500 # # |a Includes index 
520 # # |a This concise, analytical text is ideal for a one-semester analytical strategy course on a modular degree or diploma program. Using practical examples, the author considers how organizations determine desired strategic outcomes; understand the circumstances and events affecting these outcomes and the means of attaining them; decide upon the actions they intend to take and implement the desired strategies. 
546 # # |a text in english 
650 # 0 |a Conglomerate corporations  |x Management 
650 # 0 |a Strategic planning 
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