Electronic Commerce B2C Strategies and Models
A much-needed look at real e-commerce success stories across a broad range of countries and environments to identify issues specific to a particular market. Bringing together contributions from internationally renowned researchers, the firms that have been selected are recognized as leaders in the u...
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| Other Authors: | |
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| Format: | Book |
| Language: | English |
| Published: |
Chichester
John Wiley
2002
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| Series: | Wiley series in information systems
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Electronic commerce