Consumer behavior and marketing strategy

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Bibliographic Details
Main Author:	Peter, Paul J
Other Authors:	Olson, Jerry C. 1944- Jerry Corrie
Format:	Unknown
Published:	Boston McGraw Hill 2002
Edition:	6th ed
Series:	McGraw-Hill/Irwin series in marketing
Subjects:	Consumer behavior Marketing
Online Access:	Click Here to View Status and Holdings.
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