Be your own PR expert the complete guide to publicity and public relations
Packed with advice and information for the person who wants either to manage his own PR or work with an agency in a constructive way, this book also acts as an introductory book for the marketing executive or manager who has to take on the role of company PRO. It shows that good PR is really very si...
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
London
Piatkus
1992
©1992 |
Online Access: | Click Here to View Status and Holdings. |
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