Global e-commerce Text and Cases

For courses in Electronic Commerce. Global e-Commerce: Text and Cases builds theory, fundamentals and structure to show how business models are being transformed by the evolving business order. It combines the traditional business and economics concepts and the emerging principles and theories to dr...

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Bibliographic Details
Main Author: Farhoomand, Ali (Author)
Other Authors: Lovelock, Peter
Format: Book
Language:English
Published: Singapore Prentice Hall 2001
Subjects:
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