Principles of internet marketing
This textbook shows what makes the Internet new and different, the techniques that work and those which don't, and how the Internet is creating value for customers and profits for companies.
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Australia
South Western College Pub.
2000
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Internet marketing & e-commerce