Strategic management and business policy entering 21st century global society

This text provides the Strategic Management and Business Policy student with a presentation of traditional and new strategic management topics. These topics include: corporate governance, hypercompetition, competitive strategy, outsourcing, mass customization, technology, international issues, envir...

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Bibliographic Details
Main Authors: Wheelen, Thomas L (Author), Hunger, J. David 1941- (Author)
Format: Book
Language:English
Published: Reading, Mass. Addison-Wesley 1998
Edition:6th ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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245 1 1 |a Strategic management and business policy  |b entering 21st century global society  |c Thomas L. Wheelen, J. David Hunger 
250 # # |a 6th ed 
264 # 1 |a Reading, Mass.  |b Addison-Wesley  |c 1998 
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504 # # |a Includes bibliographical references and indexes 
520 # # |a This text provides the Strategic Management and Business Policy student with a presentation of traditional and new strategic management topics. These topics include: corporate governance, hypercompetition, competitive strategy, outsourcing, mass customization, technology, international issues, environmental trends and ethics 
650 # 0 |a Strategic planning 
700 1 # |a Hunger, J. David  |c 1941-  |e author 
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