Strategic management and business policy entering 21st century global society
This text provides the Strategic Management and Business Policy student with a presentation of traditional and new strategic management topics. These topics include: corporate governance, hypercompetition, competitive strategy, outsourcing, mass customization, technology, international issues, envir...
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| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Reading, Mass.
Addison-Wesley
1998
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| Edition: | 6th ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Summary: | This text provides the Strategic Management and Business Policy student with a presentation of traditional and new strategic management topics. These topics include: corporate governance, hypercompetition, competitive strategy, outsourcing, mass customization, technology, international issues, environmental trends and ethics |
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| Physical Description: | 1 v. (various pagings) illustrations (some color) 27 cm |
| Bibliography: | Includes bibliographical references and indexes |
| ISBN: | 0201846578 |
Strategic management and business policy entering 21st century global society