MARKETING INFORMATION SYSTEMS CREATING COMPETITIVE ADVANTAGE IN THE INFORMATION AGE

MARKETING INFORMATION SYSTEMS CREATING COMPETITIVE ADVANTAGE IN THE INFORMATION AGE

Saved in:
Bibliographic Details
Main Author: Marshall, Kimball P. (Author)
Other Authors: Pick, Roger A. (Contributor)
Format: Book
Language:English
Published: Danvers, Masschusetts Boyd & Fraser Publishing Company 1996
Subjects:
Marketing
Management information systems
Marketing > Management
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

Similar Items

Similar Items