Public relations practices managerial case studies and problems

Case book for the Public Relations Management course. For graduate and undergraduate level courses in introductory public relations; public relations campaigns, cases & problems; business communications; management and society. This text, written by two of the most respected and honored individu...

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Bibliographic Details
Main Author:	Jackson, Patrick (Author)
Other Authors:	Jackson, Patrick 1932-
Format:	Book
Language:	English
Published:	Englewood Cliffs, N.J. Prentice-Hall 1995 ©1995
Edition:	5th edition
Subjects:	Public relations > Case studies
Online Access:	Click Here to View Status and Holdings.
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