Advertising media sourcebook

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Bibliographic Details
Main Author:	Barban, Arnold M.
Other Authors:	Jugenheimer, Donald W., Turk, Peter B.
Format:	Book
Published:	Lincolnwood, Ill. NTC Business Books 1989 (1992 printing)
Edition:	3rd ed
Subjects:	Advertising media planning > United States
Online Access:	Click Here to View Status and Holdings.
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090	0	0	\|a HF5826.5 \|b .A38 1989
100	1	#	\|a Barban, Arnold M.
245	1	0	\|a Advertising media sourcebook \|c Arnold Barban, Donald W. Jugenheimer, Peter B. Turk
250	#	#	\|a 3rd ed
260	#	#	\|a Lincolnwood, Ill. \|b NTC Business Books \|c 1989 (1992 printing)
300	#	#	\|a v, 122 p. \|b ill. \|c 28 cm
500	#	#	\|a Rev. ed. of: Advertising media sourcebook and workbook
650	#	0	\|a Advertising media planning \|z United States
700	1	#	\|a Jugenheimer, Donald W.
700	#	#	\|a Turk, Peter B.
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=122928
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