Cases in marketing financial services

Cases in marketing financial services

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Bibliographic Details
Corporate Author: Chartered Institute of Marketing
Other Authors: Ennew, Christine, Watkins, Trevor, Wright, Mike 1952-
Format: Unknown
Published: Oxford Butterworth-Heinemann l993
Series:The Marketing series
Subjects:
Advertising > Financial services industry > Great Britain
Financial services industry > Great Britain
Online Access:Click Here to View Status and Holdings.
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